our brands
A dynamic selection of golf brands
Whether they play on a championship course, the local links, online or at a Family Golf and Leisure Centre, ILG brands serve everyone who enjoys the sport from every angle.
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Golf is making a quantum leap in popularity. Our goal is to maximise its potential and attract millions of more customers, especially women, young people and those who felt excluded in the past.
According to the R&A, golf participation increased by 2.3 million in 2020, and driving range usage doubled. Since the Covid-19 pandemic, the average age of people playing golf is five years younger. We’ve built a business and brand portfolio to reap the benefits of this boom.
our brands
The ILG brand portfolio
American Golf is Europe's largest golf retailer with 95 stores in the UK alone and growing online sales. If you haven't visited a store recently, prepare for an engaging, immersive experience like no other.visit site
Today, e-commerce is key to every retail offering. That's why our Online Golf operation offers state-of-the-art digital shopping. So, if a golfer wants to find the latest sand wedge at 3 a.m., we're in their search window.visit site
Europe's most popular golf wear label with stylish men's and women's collections, Golfino is now an ILG-owned brand.visit site
Also part of our group now, Benross specialises in top quality clubs, equipment, apparel and accessories at affordable prices.visit site
Clothing designed by golfers for golfers is Stromberg's strength. Need specially designed pants with a pocket big enough to hold your scorecard? ILG has just the brand for that.visit site
Rife is the ILG-owned brand that covers the entire gamut of golfing needs. It has a tremendous value-for-money reputation, spanning shoes, clubs, putting mats and rangefinders.visit site
Golf's booming popularity means there are lots of beginners out there. Fazer is a golf equipment brand that specialises in affordability, making it ideal for rookie players.visit site
Golfing is an excellent way to work up an appetite. Il Corso is our flexible new food and beverage brand catering for thirsty visitors to our courses, ranges and adventure golf centres.visit site